FEASIBILITY STUDIES

Does your ambition have the support to succeed?

Test stakeholder confidence, funding potential, and the conditions for success before committing.

Turn an ambitious idea into an informed decision


A major campaign or initiative needs more than a compelling vision. It needs stakeholder support, a credible funding opportunity and an organisation capable of delivering.

Our Feasibility Studies bring confidential stakeholder insight, evidence, and independent judgement together, helping you decide whether to proceed, reshape the plan, or strengthen readiness first.

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A Feasibility Study can help when

You are considering a philanthropic campaign

You need to test the strength of your case, likely support, and a realistic direction for campaign planning.

You have a major initiative to fund

A new facility, program or growth ambition requiring an informed view of stakeholder appetite and funding potential.

You need to test assumptions

Internal leadership enthusiasm is high, but you want candid external perspectives before making a significant commitment.

You need confidence in the next decision

Your board and leaders need evidence about the opportunity, risks, and conditions required to move forward.

How the study works

01 Define the ambition

We clarify the proposed initiative, the decision you need to make and the assumptions to test. Together, we agree on the scope and stakeholder groups.

02 Prepare the case and evidence

We review the proposed case for support, relevant plans, funding information, and organisational context. No clear case for support? Our trusted associates have that covered.

03 Listen to stakeholders

Confidential conversations with agreed donors, partners and other stakeholders explore understanding, confidence, interest, and potential support.

04 Interpret and advise

We analyse the findings, consider funding potential and preparedness, and discuss recommendations with your leadership and board.

Explore the Purpose to Performance Framework →

What you receive

Stakeholder insights

A confidential synthesis of stakeholder views, including the factors that strengthen or limit support.

An informed view of funding potential

Evidence to guide the scale, approach, and timing of the proposed initiative, with key assumptions made clear.

Conditions for success

The readiness gaps, risks, and practical requirements that need attention before proceeding.

Recommendations for the next decision

A clear basis for deciding whether to proceed, pause or reshape the initiative, discussed with your leadership and board. 

Client experience

“Heather's Feasibility Study tested stakeholder support, campaign readiness, and funding potential, and has helped inform the campaign planning now underway.”

Marie Claire Bennetts
Director, Communications and Philanthropy
Lions Eye Institute, Perth, Australia

Frequently asked questions

Ready to test your next ambition?

Let’s talk about your proposed initiative, the questions you need answered, and whether a Feasibility Study would help you progress.

Start a conversation